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Small Business Website Development

It is important to think about a few aspects when designing a small business website. These include SEO, cost, and responsive design. Considering these factors will help you decide if a small business website is right for you. You can also use video to educate customers and keep track of your website's performance. You should include an active call on your website. Your call to action must motivate visitors to take the next steps.

Ten steps for building a website for a small business

If you own a small business, then it is essential to have a website. A website will enable customers to learn more about your company, help build brand recognition, and improve sales. Before you can build your small business website, however, you must ensure that it is mobile-friendly, secure, and loads quickly. You may be a small-business owner and not have the funds to pay a professional web designer. Many beginner-friendly web builders make it possible for anyone to quickly create beautiful websites. It is possible that you don't even have to be familiar with code in order to start.

Price

Websites are an essential tool for small businesses. It is difficult to determine the cost of building a website as each website is unique. Some websites are as little as $1,000, while others can cost tens of thousands of dollars. You also need to factor in the cost of domain names and hosting, as well as SEO consulting and marketing. The cost of a small business website varies depending on the size of the website and the number of features it will have. This could be a DIY website, or it can be a completely customized product. A budget can be prepared by understanding the costs of small-business websites. The cheapest option is a website that costs less than $1,000. It will be made by one person with a couple of pages. A website for small business should contain between 1 and 5 pages. For a fully-functional e-commerce site, expect to pay more than five thousand dollars. You will pay more for a website that includes more pages. Pages are priced by web design agencies in different tiers. An example: A website with eight pages will cost between $2,000-$5,500. If you want your website to convert visitors into leads, you'll need to have a way to collect as much information as possible. Sales can be made by collecting information such as names, phone numbers, and email addresses. You can decide how many contact forms to add on your website. There are two options: a basic contact form or one that asks for more details.

SEO

For small businesses, search engine optimization is an essential aspect of web development. This will improve your website's visibility as well as bring in new customers. If done properly, SEO for small business websites can last for many years and increase your website's ranking. You can build brand awareness as well as educate your customers. Small businesses often have a difficult time designing their website. Designing a website for a small business requires careful planning. The site should be easy to use and SEO-friendly. It is advisable to hire an experienced website designer, who can help with small business SEO. The first step in implementing SEO for small business website development is to identify your SEO goal. Understand the buyer's journey. B2B companies should, for example, focus on the buying journey. You can then use this information to determine keywords. This will make SEO strategies more successful. It is also important to optimize the site for mobile devices. This will not only help your website rank high on search engines but also make your site look amazing. Your website will be the first impression a prospective customer has of your company. It is, therefore, crucial to making sure your website is mobile-friendly and fast enough for customers' needs.

Responsive design

To create a responsive website, you must first know who your audience is. It is important to know what kind of device your users are accessing your website. The majority of US web traffic comes from mobile devices at 56 percent. This number is expected to rise to 6 billion by 2020. If your site is intended to be viewed on smartphones, it must look great. Your website may have to be scaled depending on how the device displays the images. This can be accomplished with a CSS flexbox layout. You may also be able to add code to change the scale of images to match the browser's width. Also, it's important to ensure your navigation is responsive on mobile. There are many navigation options that you can use, such as a hamburger menu and expand/collapse fields. You also have tabs that scroll horizontally. You can have one site for all devices regardless of whether your users use a desktop or mobile device. This can be a significant advantage as many of your users will view a site via their mobile device. It won't matter how long a page takes for users to view. The same goes for the content. The great thing about responsive design? It adapts to all screen sizes. Your website will display well on smartphones, tablets, desktops, and laptops. A responsive website is mobile-friendly and easy to modify. A simple stylesheet will allow you to make any changes that you want to the website. It allows you to adjust your content and design for every device. Responsive design for small business website design provides an additional benefit for small business analytics. By eliminating the need to maintain different versions of your website, responsive websites allow you to track audience size, conversion rate, and traffic source. Google Analytics also supports responsive websites, which are better optimized for Google Analytics.

After-launch support

After-launch support includes more than just training. It also addresses issues like website maintenance. It is important that small businesses website design companies are transparent with their support processes after launch and do not hide costs. Additionally, after-launch support should not be considered a short-term project.